← Back to Resources

Free Influencer
Tracking Spreadsheet

The exact template we used to manage 150+ influencer partnerships before building Seeding Ops. Escape the chaos of scattered DMs and random notes.

📋 Google Sheets👥 4,000+ downloads

Get Free Template

Enter your email to receive immediate access to the Google Sheets template.

No spam. Unsubscribe anytime.

4 Pre-Built Tabs Included

Each tab is designed around a specific workflow stage, with smart formulas and conditional formatting built in.

1

Influencer Database

Complete CRM for all your influencer contacts with social handles, engagement rates, niche categories, and contact history.

NameInstagram HandleFollowersER %NicheEmailNotesStatus
2

Shipment Tracker

Track every product shipment from creation to delivery with automated status updates.

CampaignInfluencerProductSize/VariantAddressShipped DateTracking #Delivered
3

Content Log

Log every piece of content created by your influencers with links, screenshots, and performance data.

InfluencerPlatformContent TypePosted DateLinkViewsLikesCommentsUGC Rights
4

Performance Dashboard

Automated summary stats that pull from your data to show campaign-level and influencer-level performance.

Total InfluencersProducts SentContent PostedPosting Rate %Total ReachAvg ER

From Chaos to Control

Scattered Information

All influencer data, shipments, and content in one organized spreadsheet

Missing Tracking Numbers

Dedicated columns for order status and tracking info

No Post Visibility

Content log with reminders for who hasn't posted yet

Address Collection Chaos

Structured fields for complete shipping addresses

When Spreadsheets Start Breaking

This template works beautifully for managing 20-50 influencers. It's the exact system that helped us grow from 10 to 100 partnerships.

But somewhere around 50-100 influencers, you'll start noticing the cracks:

  • Collecting addresses via DM becomes a full-time job
  • Manually creating Shopify orders takes hours every week
  • Tracking who posted (and who ghosted) becomes impossible
  • Your spreadsheet starts lagging from all the data

That's when you know it's time to graduate from spreadsheets to automation.

"Managing influencer campaigns was much more difficult than it needed to be. I spent hours organizing cold DMs, messy spreadsheets... this template was a lifesaver until we were ready for full automation."

— G2 User Review

Ready to Automate?

When you've outgrown spreadsheets, Seeding Ops automates everything: claim links, Shopify orders, tracking emails, and content monitoring.

Start Your Free 14-Day Trial